Job Description
As a Business Development Executive, (BDE) your primary responsibility will be to prospect and generate
qualified leads from brands across India that have 50 or more retail outlets, dealers, or franchisees. This is
a critical outbound role where your efforts will directly contribute to revenue growth by building a robust
pipeline for the sales team.
Key Responsibilities:
• Identify and prospect brands across India with large dealer or franchise networks.
• Perform outbound outreach via email, LinkedIn, and phone calls to engage decision-makers.
• Book and qualify a minimum of 3 new meetings per week
• Generate minimum 3 qualified leads per month per SDR, defined as:
– Brands agreeing to a Proof of Concept (PoC), or
– Brands engaged in advanced commercial discussions.
(Expected to meet lead generation targets from the 3rd month of joining.)
• Maintain detailed activity tracking and pipeline status in Close.io CRM.
Requirements:
• Experience: 1–2 years Business Development/SDR/Inside Sales/roles.
• Familiar with outbound sales motions in SaaS or Martech environments.
• Strong written and verbal communication skills.
• Hands-on experience with sales outreach tools (e.g., LinkedIn Sales Navigator, Apollo, Hunter).
• CRM familiarity preferred; experience in Close.io is a plus.
Qualification:
• 1-2 years’ experience in Business development
• A graduate degree in a relevant field
Preferred tools:
• CRM: Close.io
• Email outreach automation tools
• LinkedIn Sales Navigator
• Prospecting databases (as already in place)
• Sales playbook, training, and ongoing support from leadership