Job Title

Digital Marketing Executive

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Connecting2work

259 Active Positions

Job Description

Job Summary

We are looking for an passionate and self-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive, you will be responsible for setting up, implementing and managing the overall digital marketing strategy & online brand building of our EdTech product, Ofabee.

Key Responsibilities

  • Launch optimized online adverts through Google AdWords, Social Media Ads, YouTube Ads to increase product brand awareness among our targeted clients.
  • Managing marketing automating tools like Hubspot to design and drive the marketing activities.
  • Conduct Aggressive Email and Social Media Campaigns which leads to qualified inbound enquires.
  • Drive and coordinate the team for creating infographics for advertisements for online and offline media, create content-rich and creative banner images and video contents for promotional activities.
  • Coordinate with the developer & content writer to keep improving the product website and create landing pages for Ad campaigns.
  • Be actively involved in SEO efforts of website (keyword, content and image optimization, etc.)
  • Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends, etc.).
  • Acquire insight in online marketing trends and keep strategies up-to-date.

Preferred Skills

  • Should be passionate, self-driven and capable of take-up the ownership of online branding strategies of our product.
  • Experience in Digital Marketing space with basic knowledge in Google AdWords, Social Media Ads, etc.
  • Basic working knowledge in Ad Campaign & Marketing Automation tools.
  • Exceptional English communication skills (written and verbal) outstanding interpersonal skills.

Apply Here

Tags: Digital marketing, digital marketing executive, SEM, seo

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