- Well versed with Digital Advertising.
- Updated in marketing trends.
- Identify strategic ways to improve PPC campaigns.
- Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
- Experience working with popular PPC ad platforms (Google Ads, Facebook, LinkedIn).
- Proficiency in MS Office and Google Docs.
- Google Certification is a plus.
- 3 + years of experience in handling Ads task.
- Responsible for planning and executing all digital marketing including Google Ads, LinkedIn, Facebook.
- Reporting performance of all digital marketing campaigns.
- Brand Promotion & Lead Generation through the Digital Platform.
- Should have the knowledge to handle high volume campaigns.
- Work closely with designers and developers.
- Track and analyze website traffic flow and provide regular internal reports.
- Research markets and industries to compare strategies.